The nonprofit world is often one where folks look to their colleague to see what the other organization is doing before they dip their toes in the water.
I found these interesting and effective ways NFPs are plunging into social networking.
How are Nonprofits Using Social Media – This blog post takes a look at four areas: fundraising, increasing audience interaction, volunteer recruitment and education.
How Nonprofits are Using Social Media for Real Results – This Mashable article says NFPs are using social to increase brand awareness, connect with the larger nonprofit community and get to know their audience. Post includes several nonprofit video examples.
How Networked Nonprofits Use Facebook – Beth Kanter details Facebook example based on presentation she made. Uses museum example.