An agency PR pro takes a look at a recent gaff by a Kenneth Cole exec on Twitter. It is an example of how a small message can have big – and negative- impact. Advertisements
Found this great presentation from a children’s hospital in Dayton. Great overview, including statistics on usage of social media, and examples with screenshots of how the hospital used it. Enjoy!
Back in the day on the Web or around 1998 (LOL), Google was founded and web publishers (known as webmasters then) got wind that search engines would send visitors to their websites. Web professionals started a whole new field – … Continue reading →
Greetings to all who came out last night to Community Works, a great gathering of nonprofits in the Princeton area. I hope everyone learned a lot and had some fun! As promised I am linking to my presentation for the … Continue reading →
Mashable published this story about an ongoing web study by social media consultancy Trendstream that “suggests participation in the social web is shifting from a place to create personal content to a place to share professional content in real time.” … Continue reading →
The nonprofit world is often one where folks look to their colleague to see what the other organization is doing before they dip their toes in the water. I found these interesting and effective ways NFPs are plunging into social … Continue reading →
Whether it’s to communicate with members, recruit volunteers or raise awareness of an issue, all these are goals of most non-profits. When it comes to participation in voluntary groups and organizations, the Internet – and especially social media – is … Continue reading →